Behind The Algorithm
A blog where identity, digital marketing and culture meet.
I write about self-worth, creativity, emotional branding, and the hidden stories shaping how we see ourselves in a curated world.
Marketing Self-Worth: From ’80s Perfume Ads to the Instagram Empowerment Era
We’ve been told for decades that confidence can be worn, sprayed, or streamed — that self-love is something we can buy. From the Enjoli woman of the ’80s to today’s influencers selling “self-care,” this piece looks at how marketing turned empowerment into merchandise — and what it really means to feel good without the filter.
To Speak Is To Create: The Ancient Power Behind Modern Affirmations
Words are more than sounds — they’re creative energy. Long before “affirmations” became a trend, the ancient Egyptians understood this through Heka, the sacred art of speaking life into existence. To speak is to create explores how language, intention, and belief intertwine to shape our reality — reminding us that every word we utter has the power to heal, transform, and bring new things to life.
The Mask We Wear: When Style Becomes a Disguise for Pain
Story time.
Beneath the lipstick, laughter, and late nights, she was hiding more than anyone could see…
Tired but Wired? 4 Ways to Calm Your Mind Before Bed
Overthinkers Anonymous? This one’s for you!